Excuses Already Out for Lightyear: Movie Projected to Likely Flop

June 16, 2022  ·
  Manú Lopez

I’m not here to rain on Pixar’s parade or convince you of anything bad about Buzz Lightyear. I’m just looking at industry excuses and the data we have so far… and this isn’t looking good for Disney.

 

You know there’s trouble when excuses are already circulating even before something is released. That’s what we’re starting to see with Lightyear, even though we have no concrete idea what its final tally will be when it finishes this Father’s Day / Juneteenth holiday weekend. One thing that seems likely based on analysts is that it’s not going to perform even close to Pixar’s finest. Let’s first take a look at where predictions are landing for Chris Evans’ Lightyear:

The “Toy Story” spinoff is expected to launch to $70 million to $80 million from 4,200 North American theaters, which should be enough to claim the No. 1 spot. However, “Lightyear” will face steep competition from last weekend’s champion, Universal’s “Jurassic World Dominion,” which debuted to $145 million, as well as Paramount’s crowd-pleasing blockbuster “Top Gun: Maverick,” which has continued to defy the forces of gravity at the box office.

— Rebecca Rubin, Variety

Okay, so that takes care of our starting point as well as our very first excuse. Lightyear is aiming for between $70 and $80 million. How does that compare to other Pixar movies that released at a time when ticket sales were far less expensive (note that ticket prices are dramatically escalated post-pandemic due to inflation)?

Toy Story 4: $120.9M
Finding Dory: $135M
Incredibles 2: $182M

We can stop there and just say that Lightyear’s projection is perhaps… muted

But in the Variety quote we have above, we already arrive at our first excuse. Lightyear is going up against “steep competition.” The only problem is that Lightyear’s competition surely isn’t aiming for the same demographic as Pixar’s space ranger excursion. Is Jurassic World Dominion really pulling away seven-year-old kids and their families?

Here is excuse number two from The Wrap:

But first, we have Pixar’s “Toy Story” spinoff, a film that according to its introduction is the one that prompted Andy Davis to buy the Buzz Lightyear toy who would become pals with Woody in the famous 1995 classic. With the aforementioned spring family films as the only available comps and the tendency of spinoffs to open below franchise predecessors — look at “Hobbs & Shaw” versus “Fast & Furious” — “Lightyear” is not expected to open anywhere near the $120 million launch that “Toy Story 4” scored in 2019.

I’m really struggling to see how in the world we could consider either Hobbs & Shaw or Fast & Furious as comparables to Lightyear. They’re not even close to the same genres. But this is being done because the access and mainstream media are having to spin Lightyear as a “spin-off” rather than a bonafide entry in the Toy Story series. They’re using Andy and the toys for advertising purposes, but remember, it’s just a spin-off.

 

Here are the big problems for Lightyear and Pixar:

The last time Pixar brought out a movie to theaters, they were decimated. Onward failed miserably, and thankfully for Pixar, they were able to claim that the pandemic was the reason. That was mostly true, but it’s also true that Onward didn’t open well nor was it greatly received. It’s not sitting on the charts of Disney+ like Moana or Encanto. Now, after several years, Pixar is bringing Lightyear to the theaters and taking their chance to prove they still have that Pixar magic. But their new entry is heading for less than half of Incredibles 2 for its opening domestic weekend. Even worse, if this movie opens poorly, there’s no room to make it up. Minions: The Rise of Gru launches two weeks after Lightyear and it is competing with Lightyear directly. By every indication, The Rise of Gru is heading for a big start.

That means Lightyear has basically two weeks to do what it’s going to do. If it opens at $70-80 million domestically (maybe $130 million globally) and then it has a 50% drop in the next week, Lightyear is going to have a hard time getting over the $300 million mark. That’s 75% of Sonic the Hedgehog 2’s box office run, but Sonic had less than half of Lightyear’s budget. Lightyear cost an estimated $200 million in production, but we can easily assume it has an additional $100 million advertising budget. That brings the total cost for Lightyear to at least $300 million. Disney will get something around 60% of total revenues from movie theaters (most companies get 50% but Disney has sweetheart deals), which means it needs $500 million in gross global revenues to break even. If it opens at $130-150 million worldwide in the first weekend, I don’t see how it gets there with The Rise of Gru and Paws of Fury coming out after it this summer. That’s setting up a situation where Lightyear has a $100 million plus loss for its theatrical run.

Of course, this is all predicting the future and speculation. We don’t know what’s going to happen with Lightyear beyond what projections are showing. We just know that the media outlets are already starting to throw out some excuses. My favorite headline for the week, though:

Disney’s Lightyear Estimated to Have an Enormous Opening Weekend

Hard to say with a straight face after Top Gun: Maverick and Jurassic World Dominion, but I guess that’s the game some sites have to play.

Lightyear comes out for previews today. That Park Place will have a review up later this evening. As always, drop a comment down below and let us know your thoughts!

 

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Masterman
Masterman
1 year ago

What are the chances Pete Docter gets the sack because of this? The film looks increasingly like a flat out bomb if it grosses less than Sonic 2 numbers.

Mutale Mwananshiku
Mutale Mwananshiku
1 year ago

Comparing lightyears opening weekend to toy story 4,incredibles 2 and finding dorys is dumb because those were sequels to popular films while lightyear is a spinoff. And the reason hobbs and shaw and and fast and furious was made is because hobbs and shaw was a spinoff to fast and furious like lightyear is a spinoff to toy story how thick are u ?

Steve Smith
Steve Smith
Reply to  Mutale Mwananshiku
1 year ago

Lightyear is so closely related to all things Toy Story, that calling it a spin off is simply an excuse to explain its imminent failure. It has 4 movies and decades of consumer allegiance to put wind in its sails. Crying “spin off” as if Lightyear has some massive hurdles to overcome is hilarious. The only hurdles it has are by its own making.

Mutale Mwananshiku
Mutale Mwananshiku
Reply to  Steve Smith
1 year ago

There was no big demand for an origin film about buzz lightyear it did have a hurdle to overcome. If it were toy story 5 you would be right.

Steve Smith
Steve Smith
Reply to  Mutale Mwananshiku
1 year ago

If the hurdle is that there was no demand for the film, then that’s a self-inflicted wound.

Pocho Villa
Pocho Villa
1 year ago

Move Pixar to Burbank, bring back John Lasseter, and watch the TWDC stocks rise. Problem solved.

Britain
1 year ago

Pixar has been adrift (maybe unavoidably so?) since it doesn’t quite know what sets their films apart from others anymore.

It started as a tech+artsy frat house, conjuring up singular high concepts, executing them with the latest advances in CG, and do a little riffing on pop culture at the same time. It had the same celebrity voices and hip Simpson-esque movie references that other upstart CG animation studios had, but it also worshipped at the altar of the heroes journey. Remember when Pixar was known for their layered plot lines all contributing to satisfying wholes?

It’s like the Pixar filmmakers were trying to make each new film their “Best” film.

But you can’t do that forever. Even if what happened to Lasseter didn’t happen, there comes a point when your ragtag band of artists realize that they now work on an assembly line.

There’s was something that happened, you can see it in Toy Story 4, Where it’s like they said themselves, “We already did the unthinkable: TS2 topped TS1, and then TS3 topped two. Let’s just aim a little bit lower and we’ll hit our target.”

Incredibles 2 & Finding Dory both felt like Bird and Stanton seeking penance for their live action flops. And since they’re both talented, even though their sequels weren’t inspired, they’re still pretty dang good.

Even Soul felt like it was a few script revisions away from real greatness. I guess Pete Docter was distracted.

You can tell, there’s no hunger there. It’s not a studio all fired up with something to prove. It’s an IP franchise caretaker studio mixed with Disney+ content generators.

TimQ
TimQ
Reply to  Britain
1 year ago

John Lasseter left. That’s why

Deb
Deb
Reply to  TimQ
1 year ago

You’re missing the obvious. Some people have had it with woke Disney. It would be interesting to see a breakdown based on demographics.

nath
nath
1 year ago

Go Woke you go broke, the overwhelming majority are tapped out on being preached at by an unhinged minority!

Mutale Mwananshiku
Mutale Mwananshiku
Reply to  nath
1 year ago

Theres nothing woke about lightyear i doubt if the gay kiss wadnt in it somehow people would have been more excited.

Jamal Jenkins
Jamal Jenkins
Reply to  Mutale Mwananshiku
1 year ago

Its woke trash and Tim Allen is missing. That’s why it flopped.

Buzz
Buzz
1 year ago

This you?

Mutale Mwananshiku March 20, 2022 at 6:34 pm
Yes disney and the board were so unhappy with feige that they extended his contract and also they were dealing with a pandemic and the marvel films of 2021 were there best performing films and were among the highest grossing films of that year. I also dont feel lightyear will lose much money not being played in Middle East and im sure Lightyear will do well enough without china.

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