This is huge, huge news. Sony Entertainment is reportedly buying the original developer behind the Halo series, Bungie. The studio currently works on the Destiny series. Has Microsoft’s purchase of Activision Blizzard set off an acquisition war? The cost for Sony is going to be a 3.6 billion dollar sum.
Begun, the acquisition wars have. https://t.co/MXCeCg4eaO
— Grummz (@Grummz) January 31, 2022
Bungie Acquisition by Sony Covered by Business Wire
Bungie has created and continues to evolve some of the world’s most beloved videogame franchises and, by aligning its values with people’s desire to share gameplay experiences, they bring together millions of people around the world. As part of our Purpose to ‘fill the world with emotion, through the power of creativity and technology’, we will utilize the Sony Group’s diverse array of entertainment and technology assets to support further evolution of Bungie and its ability to create iconic worlds across multiple platforms and media.”
— Kenichiro Yoshida, Chairman, President and CEO, Sony Group Corporation
For those of you eighties and nineties kids out there, this is like Nintendo buying SEGA level strange. Twenty years ago, Bungie was the studio for Microsoft Games.
This is a breaking story. We will add more as more information comes out in regards to this momentous industry shakeup…
