Nintendo has detailed its 2025 Black Friday and Cyber Monday plans in the United States, focusing on software discounts, select accessories and in-store events, while offering minimal hardware price reductions.
Key Dates and Locations
According to Nintendo’s official announcement, the digital sale dubbed “Cyber Deals” via the My Nintendo Store and Nintendo eShop will begin November 20th and run through December 3rd at 11:59 p.m. PT.
A screenshot from the trailer to Mario Kart World – YouTube, Nintendo of America
Physical-game discounts at select retailers (including Nintendo’s own stores in New York and San Francisco) are set to begin November 23rd.
Starting November 30th, discounts on specific storage accessories (Samsung MicroSD Express cards) will appear at the Nintendo physical stores and participating retailers.
Game and Accessory Discounts
From November 23, Nintendo is offering first-party titles for the Nintendo Switch (first-generation) at reduced prices.
Key art for Zelda: Echoes of Wisdom (2024), Nintendo
The following games will be priced at about US $39.99 at participating retailers:
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Princess Peach: Showtime!
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The Legend of Zelda: Echoes of Wisdom
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Donkey Kong Country Returns HD
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Luigi’s Mansion 3
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Kirby’s Return to Dream Land Deluxe
The following games will be priced at about US $29.99:
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Super Mario Odyssey
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Nintendo Switch Sports
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Paper Mario: The Thousand-Year Door
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Splatoon 3
A screenshot from Zelda: Echoes of Wisdom (2024), Nintendo
Several of these titles are eligible for free performance upgrades for the Nintendo Switch 2 (e.g., Echoes of Wisdom, Odyssey, Splatoon 3) when played on that system.
Amiibo and Accessories
Select amiibo figures will receive a $10 discount at participating retailers. The discounted figures include the Sage amiibo from The Legend of Zelda (Tulin, Yunobo, Riju, Sidon), the Street Fighter 6 series (Jamie, Kimberly, Luke), and the amiibo Card Starter Set.
A screenshot from the trailer to Mario Kart World – YouTube, Nintendo of America
Additionally, from November 30th, there will be US $20 off MSRP on selected Samsung MicroSD Express cards compatible with the Switch 2.
What’s Not on Offer
Nintendo confirmed no major discounts for the Switch 2 console hardware itself. Its suggested retail price remains US $449.99 for the standard system and US $499.99 for the Switch 2 + Mario Kart World bundle.
The fully revealed Nintendo Switch 2 console – YouTube, Nintendo of America
There is also no newly announced deeply-discounted hardware bundle specifically for this holiday window.
In-Store Events & Merchandise
Nintendo’s official announcement mentions holiday décor, gift-with-purchase offers (while supplies last) and an exclusive “Winter Collection” of themed apparel and accessories at its San Francisco and New York stores.
A screenshot from Super Mario RPG (2023), Nintendo
Retail partners may host demo sessions for upcoming titles at select locations during weekends.
Observations & Context
Industry commentary notes that while Nintendo’s discounts on first-party games and accessories are meaningful, they are less aggressive than typical hardware sales by competitors.
Princess Zelda in The Legend of Zelda: Tears of the Kingdom (2023), Nintendo
This aligns with Nintendo’s historical strategy: preserving console hardware pricing while offering value via game discounts rather than steep hardware markdowns.
What Shoppers Should Know
Discount availability varies by retailer and region, and all offers apply only at select locations and while supplies last.
Digital deals begin on November 20th, followed by physical discounts starting on November 23rd. Because hardware price cuts are minimal, the strongest value will likely come from game and accessory purchases rather than console discounts.
Mario in a screenshot from the trailer to Mario Kart World – YouTube, Nintendo of America
Free Nintendo Switch 2 performance upgrades for certain legacy titles may also add appeal for those who own the newer system. Given that availability can differ by store and may change quickly, early planning is recommended to avoid missing limited-quantity deals.
In summary, the Nintendo 2025 Black Friday/Cyber Monday offerings emphasize game and accessory savings rather than major console price drops. Buyers may find good value in software and storage deals, though those seeking deep hardware discounts may be disappointed.
Will Nintendo be on your Black Friday Christmas shopping list this year? Let us know your thoughts about these deals in the comments below.
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