A new report out of Puck News suggests that Paramount Global may be exploring a surprising new direction for its Hollywood real estate following its planned acquisition of Warner Bros. Discovery — and it could involve building a Paramount WB theme park.
According to reporting from Puck News journalist Matthew Belloni, insiders say Paramount executives have discussed potentially transforming portions of their studio properties into a theme park-style attraction.
Belloni wrote that he has heard the company could consider adding “theme park–style experiential entertainment on one of the lots, à la Universal Studios.” Paramount declined to confirm the report when asked.
If the idea moves forward, it would represent a major shift for both companies. Neither Paramount nor Warner Bros. currently operates a theme park in the United States.
A First for Paramount — and for Warner Bros. in America
Paramount has historically stayed out of the theme park business despite owning major entertainment brands like Star Trek, Mission: Impossible, and Transformers. While its intellectual property has appeared in various attractions over the years through licensing deals, the company has never operated its own major park.
Warner Bros., meanwhile, has had a limited presence in the themed entertainment industry.
The studio licenses its characters — particularly DC Comics and Looney Tunes — to parks operated by Six Flags across the United States. Those attractions have included roller coasters themed to Batman, Superman, and other DC heroes.
Warner Bros. World Abu Dhabi – YouTube, Coaster Studios
Outside the U.S., Warner Bros. has a larger footprint. The company partnered with Miral to create Warner Bros. World Abu Dhabi, an indoor theme park located on Yas Island in the United Arab Emirates.
However, Warner Bros. has never built or operated its own theme park on American soil.
If Paramount were to move forward with Belloni’s reported idea, it could mark the first time either company attempts to build a domestic theme park centered around their film and television properties.
A Potential Rival to Disney and Universal
A Paramount-WB theme park could immediately introduce a new competitor in the U.S. themed attraction market, which has long been dominated by two major players: Disney and Universal.
Disney operates massive resort complexes in Florida and California, while Universal has expanded aggressively in recent years. In 2025, the company opened its highly anticipated Epic Universe theme park in Orlando, which significantly expanded its footprint at Universal Orlando Resort. The Comcast-owned company is also preparing to open its Universal Kids Resort and Theme Park in Texas.
Concept map for Universal Kids Resort – Universal Destinations & Experiences
Universal has also built its parks around major film franchises including Harry Potter, Jurassic Park, and Super Mario.
A Paramount WB theme park would potentially have access to a deep library of intellectual property, including:
- DC Comics characters like Batman and Superman
- Game of Thrones
- Star Trek
- Mission: Impossible
- Transformers
- Looney Tunes
- Sonic The Hedgehog
The theme park rights for Harry Potter are owned by Universal, so a Paramount WB theme park would not feature the Wizarding World.
Hogwarts Castle in the Wizarding World of Harry Potter at Universal Orlando’s Islands of Adventure – Photo Credit: M. Montanaro
Even without Potter, such a portfolio could theoretically support a wide variety of themed lands and attractions.
What Happens to Universal’s DC Talks?
The report also arrives amid recent rumors that Warner Bros. had been in discussions with Universal about potentially bringing DC-themed attractions to Universal parks.
Those conversations reportedly centered on the possibility of bringing DC characters into Universal’s parks as a competitor to Disney’s Marvel-themed attractions.
David Corenswet as Superman flying in James Gunn’s “Superman” – YouTube, DC
However, the future of those talks is now uncertain.
If Paramount completes its planned acquisition of Warner Bros. Discovery, new leadership may decide to keep those intellectual properties in-house rather than licensing them out to another park operator.
That decision could significantly reshape how DC characters are used in themed entertainment.
Studio Lots Could Become Tourist Destinations
Belloni’s report specifically mentions the possibility of building attractions directly on one of the existing Hollywood studio lots.
Universal Studios Hollywood already operates under a similar model. Its theme park sits adjacent to an active working studio and incorporates the famous Studio Tour into the guest experience.
A Paramount or Warner Bros. version of that concept could potentially combine film production facilities with immersive attractions based on the companies’ film and television franchises.
The logo for Paramount Skydance – Paramount
At this stage, however, the idea appears to be exploratory rather than a confirmed development project.
Paramount declined to comment on the report, and no official announcement regarding a theme park has been made.
Still, if the concept gains traction following the Warner Bros. Discovery merger, the move could signal a dramatic new phase in the entertainment industry’s ongoing convergence of movies, streaming, and theme parks.
Do you want to see a Paramount WB theme park? Sound off in the comments and let us know!
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OOORRR, if they sell the lots at the current LA real estate prices, they can pay off billions of the debt they are carrying and invest it into a place with a much cheaper overhead.
Dollywood seems to be popping off, maybe there’s some land near there. Many airlines fly directly to Knoxville (at least as far away as the other parks are from LAX) but less traffic. Labor and building costs would be cheaper, and people would have access to multiple parks in the area, which is usually one of the big draws for Orange County and Orlando.
Workers get a decent job at a good wage in a low cost of living area. If it REALLY must include a Studio tour, build it and staff it just like another attraction. Hell, make it into a working studio, it’ll be cheap!