Netflix is facing serious backlash over a social media post published on the one-year anniversary of Charlie Kirk’s assassination after the company’s UK account joked that a character “Nearly did himself a neck injury.”
On September 10, the official Netflix UK & Ireland account posted an image from one of the streamer’s programs showing a man turning to look at a woman. The accompanying caption read simply: “Nearly did himself a neck injury.”
A netflix X post about a neck injury posted on September 10, 2026 – Netflix
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On virtually any other day, the line probably would have passed unnoticed. September 10, however, is exactly one year since Turning Point USA founder Charlie Kirk was assassinated while speaking at Utah Valley University.
Kirk was struck in the neck by a single gunshot while taking questions from the audience during his American Comeback Tour on September 10, 2025.
That combination of wording and timing immediately caught the attention of social media users, with some accusing Netflix of deliberately making a joke about Kirk’s death.
Matt Walsh Calls Netflix Post ‘Despicable’
Conservative commentator Matt Walsh was among those who interpreted the post as an intentional reference to Kirk.
Walsh said on X that he initially believed people were reading too much into the Netflix post before reconsidering because of the history of “neck injury” jokes surrounding Kirk’s assassination.
I’m apparently naive because at first I wanted to believe this was not a Charlie Kirk joke. But these “neck injury” references are a meme among retarded demonic leftists. Way too much of a coincidence that Netflix posts this today of all days. Clear what was intended. Despicable. https://t.co/mme6zE0YLS
— Matt Walsh (@MattWalshBlog) September 10, 2026
“I’m apparently naive because at first I wanted to believe this was not a Charlie Kirk joke,” Walsh wrote. “But these ‘neck injury’ references are a meme among ret**ded demonic leftists,” he continued. “Way too much of a coincidence that Netflix posts this today of all days. Clear what was intended. Despicable.”
Walsh was hardly alone.
Libs of TikTok responded directly to Netflix, writing, “I’m so glad I canceled my subscription. You guys are sick.”
I’m so glad I canceled my subscription. You guys are sick.
— Libs of TikTok (@libsoftiktok) September 10, 2026
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YouTuber Endymion similarly accused the account of being obsessed with Kirk, while other users demanded that Netflix delete the post.
Charlie Kirk’s Assassination Became Disgusting Meme Material
The reason the Netflix post immediately raised eyebrows goes beyond the fact that Kirk was shot in the neck.
In the year since his assassination, Kirk’s death and even the circumstances of his fatal wound have repeatedly been turned into jokes, memes, and edited videos by his political opponents.
That phenomenon began almost immediately after the shooting.
Charlie Kirk sits in front of a microphone for a YouTube video – YouTube, Charlie Kirk
On the same day Kirk was assassinated, fact-checking outlet Lead Stories documented a fabricated quote circulating online which falsely claimed Kirk had previously said it would “rock” if somebody shot him “through the neck.”
One year later, the online mockery has become prominent enough to receive mainstream coverage. The Times examined how Kirk’s assassination subsequently became fodder for memes and parodies across social media, including material centered on his final moments.
That context makes the date of Netflix’s post particularly difficult to ignore.
The company didn’t merely make a generic joke about somebody hurting his neck at some point during the year. The official Netflix UK & Ireland account published the words “neck injury” on September 10 — the first anniversary of Kirk being fatally shot in the neck.
Was Netflix Actually Referencing Charlie Kirk?
There is currently no direct evidence proving that whoever operates Netflix UK & Ireland’s social media account intended the post as a reference to Kirk.
The image itself offers an innocent explanation for the caption. A character appears to be dramatically turning his head toward a woman, making a joke about hurting his neck perfectly understandable within the context of the scene. There has been no admission from Netflix that the post concerned Kirk, nor has evidence emerged identifying the employee responsible and demonstrating that the wording was deliberately chosen because of the anniversary.
Charlie Kirk sits down with California Governor Gavin Newsom – YouTube, Charlie Kirk
But that doesn’t make the timing disappear.
Had Netflix posted the same image and caption a week earlier, there would have been little reason to connect it to Kirk. Publishing it on the exact anniversary of his assassination creates an entirely different context — particularly when jokes about Kirk’s neck wound have circulated online since the day he died.
That is ultimately why the post has generated such an angry response.
Netflix Has Some Explaining to Do
There are essentially two possibilities, and neither reflects particularly well on Netflix’s social media operation.
The first is that the post was an extraordinarily ill-timed coincidence. Someone scheduled a joke about a “neck injury” for the anniversary of Kirk’s assassination without recognizing the connection, and nobody reviewing the content caught it before it went live.
This was a scheduled post. Not an extremely poorly timed joke about the show. It was INTENTIONAL. Disgusting.🤢 https://t.co/iUUrbt0V9m
— Vara Dark (@Vara_Dark) September 10, 2026
If that’s what happened, Netflix managed an astonishing piece of corporate tone-deafness.
The alternative is what Walsh and many others are alleging: that the timing and wording were deliberate and the post was intended as a wink toward the online jokes that have surrounded Kirk’s death.
There isn’t currently enough evidence to state that second explanation as fact.
There is, however, more than enough context to understand why people suspect it.
Charlie Kirk during his interview with Tucker Carlson – YouTube, Charlie Kirk
Charlie Kirk was assassinated on September 10, 2025. He was fatally shot in the neck. Jokes referencing the circumstances of his death have circulated online for a year.
Then, on September 10, 2026, Netflix told its followers that someone “Nearly did himself a neck injury.”
If Netflix wants people to believe those facts collided entirely by accident, the company has a very easy opportunity to say so.
Do you think Netflix was trying to reference Charlie Kirk? Sound off and let us know!
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