Carb-cutters beware: Doctor Doom is coming for the Marvel universe, but first, he plans to wreck your diet.
Collectibles & Toys
Bricks & Minifigs Sues Reckless Ben As Viral LEGO Controversy Escalates
Bricks & Minifigs, a LEGO resale chain, has filed a lawsuit against YouTuber Reckless Ben. What began as a dispute over a collection of Star Wars LEGO sets has escalated into one of the strangest internet controversies of the year. Official and unofficial investigations, leaked communications, and police encounters have generated millions of views and sparked heated debate online.
Mattel Faces Calls to Explore Deal With Hasbro
The massive success of Greta Gerwig’s Barbie is still rippling through the entertainment industry. In early June, Masters of the Universe will bring another toy franchise to the big screen. However, these films may be pushing the company behind the brands in an unexpected direction. Southeastern Asset Management, which owns more than 4% of Mattel’s common stock, reportedly believes the company is not fully capitalizing on its entertainment assets. The investment firm is reportedly pressuring Mattel to make a deal with Hasbro.
Nintendo Forces Pokemon Card Shop to Change its Name After Major Robbery
A Pokemon trading card store in Manhattan that drew widespread attention following an armed robbery has changed its name after receiving a trademark request from Nintendo. The business formerly known as The Poké Court now operates as The Trainer Court, a rebranding...
Hasbro Gets Toy Deal to Coincide with Henry Cavill ‘Voltron’ Movie
A recent announcement from Hasbro has given Voltron fans hope that the Henry Cavill film will go to theaters. In a February 4 press release, the toymaker said it formed a licensing deal with Amazon MGM Studios to produce action figures, toys, and roleplay products for the live-action adaptation of the iconic cartoon. Major toy licensing programs are typically tied to wide-release franchise films, where theatrical marketing campaigns help drive merchandise sales.
Here’s the First Glimpse at the KPop Demon Hunters Toys from Mattel and Hasbro
The KPop Demon Hunters toys, inspired by the Netflix animated film of the same name, has begun to emerge in retail previews following licensing agreements between Netflix and major toymakers Mattel and Hasbro. The first public presentations of the products were shared...
Pokémon Card Heist Crew Escapes With Six Figures of Loot
Some burglars have taken “gotta catch ’em all” a bit too far. A trio of masked intruders broke into a trading card store in Burbank, California, and made off with well more than $100,000 worth of merchandise — a heist of mostly Pokémon cards and other collectible cards — according to the store owner and police statements.
Netflix and Asmodee Team Up to Produce a Catan Universe of Films, TV, and Video Games
Netflix announced on October 21st that it secured exclusive rights to adapt the iconic board game Catan into a broader entertainment franchise. The game was originally released as The Settlers of Catan in 1995. These projects will be the game’s first ever on-screen adaptations. This partnership with Asmodee, the game’s publisher, will include both scripted and unscripted projects.
Netflix Inks Major Deals With Mattel and Hasbro for ‘KPop Demon Hunters’ Toys, But Don’t Expect Them For Christmas
Netflix has signed and “unprecedented” global licensing agreements with Mattel and Hasbro for merchandise and toys based on its animated film KPop Demon Hunters. The two firms will act as co-master toy licensees, covering categories from dolls to board games.
From Barbie to Bots: Mattel Joins Forces with OpenAI to Reinvent Toymaking
What is Mattel, a toy company, going to do with artificial intelligence? That’s the question toy fans have been asking since last Monday’s OpenAI Developers Conference. OpenAI—the company behind ChatGPT and the AI video-generation platform Sora 2—announced a new partnership with Mattel to explore how artificial intelligence can speed up the toy design process.
Bob Iger Accidentally Reveals Star Wars and Marvel Retail Slump While Stumping for Lilo & Stitch
Disney CEO Bob Iger recently made headlines during the company’s Q3 2025 earnings call when he announced that Lilo & Stitch has become the second-most lucrative merchandise brand under the Disney umbrella, trailing only Mickey and Friends. While this may seem like...
“Toys R Us” Is Turning into a Movie as Studios Look for Obscure Franchises They Can Turn into Minecraft Magic
While the very mention of the name Toys “R” Us may spark conflicting emotions of joy and sorrow from a previous era of consumerism and marketing, the famous toy store chain will be making a big comeback on the silver screen. First reported by Variety, the media...
Teenage Mutant Ninja Turtle Controversy Takes Over Internet with Latest April O’Neil Reimagining
It's another day and another opportunity for the entertainment industries to prove their virtue through ethnicity swapped fictional characters. The world is saved! I will straight up admit to not being a devoted fan of Teenage Mutant Ninja Turtles (TMNT). I liked the...